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How MiraFit is Making Wearable Tech Fashionable

It seems like everywhere I go, there’s another wearable tech item available — Fitbut, Jawbone Up, etc. However, there’s a new technology that doesn’t look like, well, a wearable tech item. This week’s startup we love is MiraFit. The company is introducing a new type of wearable technology. Not only does the technology look like...

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Angela Ahrendts’ Hiring Strategy

A retail company is only as good as the team that it’s made up of. That means hiring and retaining smart, dedicated and talented people is of the utmost importance. In a series running on LinkedIn Pulse, How I Hire, noted leaders from various industries are discussing their hiring strategies. Angela Ahrendts, senior vice president,...

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Career Advice From Rachel Zoe

Internationally acclaimed stylist and designer — and soon to be talk show host — Rachel Zoe’s career has played out in front of millions thanks to her reality TV show “The Rachel Zoe Project.” Zoe is paid to give her expert advice to clients (including many celebrities) on the latest fashions and trends, but not...

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Driving Shopper Engagement Through Digital Technology

Consumer habits are changing. They’re becoming omnichannel shoppers, using any and all digital resources available to shop and purchase in and out of the store. This shift can cause operational challenges for some retailers, as customers seek a frictionless shopping and payment experience. There is an upside, however, as many omnichannel shoppers can become engaged,...

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Birchbox's Traveling Pop-Up a Big Success

Birchbox, an online monthly subscription service, is always on the cutting edge of retailing. Earlier this summer, Birchbox announced an augmented reality and direct mail marketing campaign to help promote the release of Birchbox Man. In addition, the retailer announced a partnership with Gap, bringing pop-up locations to six storefronts across the U.S. However, my...

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Retailers Missing Out on Plus-Size Revenues

The market for plus-size women was valued at $9 billion in 2014, according to IBIS World. The average American woman is a size 14. Yet despite this, plus size (typically between sizes 14 and 34) is a market that’s largely being ignored by retailers. Actress Melissa McCarthy is trying to change that. The movie star,...

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Climbing the Ladder: Inside the Red Door

Hello readers! We’re back with another fabulous career opportunity that we want to share with you. Until our job board is up and running (it’s coming soon!), we’re using this space to highlight job openings that may be of interest to our readers. Take a look! Director, E-Tailer Accounts, Elizabeth Arden This New York City-based...

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Career Advice From Jenna Lyons

Thinking of emailing your resume and cover letter for the next job opening that strikes your fancy? Think again … at least according to Jenna Lyons, J.Crew’s group president and executive creative director. In this interview with Glamour’s Cindi Leive, Lyons dishes on a wide range of topics, from the proper way to apply for...

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