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Business Strategy

To survive in today's economic climate, retailers must stay on the cutting edge of technology, business strategy, and more. This section is all about business strategy, with content focused on topics such as retail technology trends, retail and e-commerce marketing strategies, merchandising, omnichannel best practices, and more!

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Mum’s the Word: The Power of the Consumer Parent

The recent financial results from the food and drink giants PepsiCo and Coca-Cola indicated a dramatic shift in consumer attitudes to sugary drinks and unhealthy food. Both companies reported impressive results, but the strong product categories didn’t include the drinks, chips and sweets that you might have expected. In fact, both PepsiCo and Coca-Cola reported...

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Inner Circle Q&A: Jasmine Bellamy, Global Product Strategist, Gap Factory

We will be featuring Women in Retail Leadership Circle members, advisory board members and ladies who lead in Inner Circle Q&As over the next several months. The interviews will highlight what makes our community so special, from their leadership styles to their favorite vacation spots and everything in between. This week’s Q&A is with Jasmine Bellamy, global product strategist, Gap Factory.  Melissa...

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Madison Reed Commits to Using ‘Raw’ Photography

Can I get a woot woot! Madison Reed, the prestige hair color brand based in San Francisco, announced this week that it’s advancing the movement toward authenticity in advertising by pledging to always use unaltered, raw photography. In its images, nothing will be adjusted. Hair color will be shown “as is.” These untouched, raw photos will be...

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The Inner Circle Q&A: Alice McClellan, Vice President of Technology and Facilities, Genesco

We will be featuring Women in Retail Leadership Circle members, advisory board members and ladies who lead in Inner Circle Q&As over the next several months. The interviews will highlight what makes our community so special, from their leadership styles to their favorite vacation spots and everything in between. This week’s Q&A is with Alice McClellan, vice president of technology and facilities...

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The Inner Circle Q&A: Courtney Graybill, Vice President, Customer Experience & Product Management, David's Bridal

We will be featuring Women in Retail Leadership Circle members, advisory board members and ladies who lead in Inner Circle Q&As over the next several months. The interviews will highlight what makes our community so special, from their leadership styles to their favorite vacation spots and everything in between. This week’s Q&A is with Courtney Graybill, vice president of customer experience...

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Revamping Retail: Loyalty Pain Points and How to Solve Them

Everyone loves to feel appreciated, and loyalty program participants are no exception. While rewarding shoppers for ongoing engagement and purchases is generally a positive experience, it can also create moments of friction. From security concerns to an overabundance of communication, retail loyalty programs need to overcome consumer pain points to ensure success and build long-lasting...

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The Inner Circle Q&A: Christena Reinhard, President and Founder, Union & Fifth

We will be featuring Women in Retail Leadership Circle members, advisory board members and ladies who lead in Inner Circle Q&As over the next several months. The interviews will highlight what makes our community so special, from their leadership styles to their favorite vacation spots and everything in between. This week’s Q&A is with Christena Reinhard, president and founder of Union...

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Job of the Week!

We’re excited to present our Inner Circle readers a new job opportunity! We regularly hear about great job opportunities, so we started a section in our e-newsletter to highlight our favorites. This week’s job opening is vice president of technology at Bonobos, a menswear e-commerce retailer and lifestyle brand. Here are the details: Job: Vice...

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