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Director, Digital Site Merchandising, Baby & Registry


Minneapolis, Minnesota
posted August 2, 2021

As a leader within Digital Site Merchandising, your mission will be to help Target create an online shopping experience that achieves aggressive business growth goals, increases guest love and loyalty for the Target brand, and defines the future of shopping at Target and in the industry.

As a Director, Digital Site Merchandising, you will manage a team and lead cross functional efforts to implement and optimize the digital merchandising strategy across the baby and registry portfolio of businesses.


Develop and lead execution of cross-category experience strategies for the enterprise leveraging Target’s merchandising, creative, digital marketing, tech, and user experience teams.

Focused on optimal guest experience, elevated creative & branding, maximizing guest engagement and shopping experience, and driving enterprise priorities and initiatives against key KPI & financial goals.

Identify and financially assess new whitespace opportunities with a focus on leveraging Target’s unique combination of merchandise, marketing, content, tech and creative resources.

Stay current on the external and competitive landscape, guest sentiment and mindset, industry and digital retail trends to drive evolution of Target’s future guest experience.

Provide analytical problem-solving expertise and ‘end-to-end’ ownership of critical on site and app experiences leveraging guest data and site/app metrics.

Develop & operationalize processes and tools to integrate into cross functional work enabling the team to drive multiple projects simultaneously.

Foster a sense of urgency to achieve goals and leverage resources to overcome obstacles.

Team Leadership:

Active member of the Site Merchandising leadership team, influencing and leading strategies within scope of role, and across the Site Merchandising team.

Lead a team of 2-4 team members.

Drive team member development, performance, and expectations while expanding team member knowledge base within digital and Site Merchandising.

Partnerships and Influence:

Partner with and influence executive leaders across merchandising, marketing, and digital teams, including VP level and above.

Influence and drive teams within and across pyramids (Site Merch, Digital Product, UX, Merchandising, Digital Marketing, Social Engagement & BCM) to drive a guest centric approach to the digital experience.

Job duties may change at any time due to business needs.

About you:

4-year college degree or equivalent experience

7-10 years of experience within ecommerce, digital media (i.e. Social or SEO), marketing, or merchandising Proven leadership experience, ability to lead and develop high performing team members Excellent communication skills, with proven track record of building strong working relationships with executive leaders across functions and businesses Excellent strategic, analytical, critical thinking & problem solving skills Demonstrated ability to work on multiple, disparate projects across disciplines at the same time, simultaneously managing working team & partners while driving outcomes Strong digital acumen.

Americans with Disabilities Act (ADA)

Target will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required to comply with applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Target store or Distribution Center or reach out to Guest Services at 1-800-440-0680 for additional information.