King Arthur Baking Company is looking for an E-commerce Merchant to support a rapidly growing online business within the Direct-to Consumer team. The E-commerce Merchant leverages their expertise and problem-solving skills to build a new digitally focused merchandising function within a high performing merchandising team. The individual in this role is responsible for the digital presentation and sell strategy of product, as well as the execution of seasonal go-to-market plans. This individual uses trends and competitive research to recommend new ways to bring King Arthur’s baking products to life through smart merchandising techniques, curated collection offerings, or new functionality. Through data-driven analysis, this individual will identify opportunities to improve conversion rates and drive revenue growth across product categories. This role ensures that our web experience helps the customer make the right buying decisions for their baking needs.
Create and execute seasonal merchandising content plans:
Analyze product performance and consumer behavior:
Measure and drive KPIs:
Continuously monitor inventory health and drive sell-thru:
Support a simple and intuitive shopping experience: