Vanathy Lakshmi is vice president of product and experiences at JCPenney, leading the iconic American brand through a major transformation. Lakshmi recently spoke at Total Retail Tech 2023 in Denver, hosted by Women in Retail Leadership Circle’s sister brand, Total Retail. She delivered a keynote on strategies for better managing people, processes and technology.

In this video interview from the event, Lakshmi shares more about her role at JCPenney, how her career experience prepared her well for her current position, and why so many organizations fail to connect the dots between people, processes and technology. She addresses what success looks like for organizations that are able to integrate these three key areas, the growth opportunities for JCPenney that she’s most excited about, and how technology can help the department store chain achieve these goals.

Watch Lakshmi’s keynote presentation from Total Retail Tech 2023, as well as all other main stage sessions from the event, here.