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Event Coverage

Get a glimpse into the dynamic panels, engaging keynotes, candid interviews, insightful career coach discussions, and more taking place at Women in Retail Leadership Circle events throughout the year. Our regional On the Road events and annual Summit gather fabulous, powerful women together to connect, learn, and be inspired.

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How Patagonia is Redefining its Social Presence

At the February Women in Retail and Total Retail Virtual Exchange, Editor-in-Chief Joe Keenan interviewed Jessica Dahlstrum, director of digital marketing at Patagonia. In this clip from their conversation, Dahlstrum discusses redefining Patagonia’s social media presence. Watch the entire conversation with Dahlstrum, as well as the other sessions in the two-hour Virtual Exchange featuring retail...

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Retail, Brand Leaders Share Influencer Marketing Tips

During a session at eTail West in Palm Springs, CA last week, a panel of retail leaders discussed strategies for building an influencer marketing program. Amber Reyes, senior manager, acquisition and media, Kopari Beauty; Jordan Roberson, director, digital marketing, Johnny Was; Catherine Seaton, vice president, marketing, Windsor Stores; and Meghan Shea, senior director, growth marketing,...

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Build-A-Bear Workshop CEO Sharon Price John on Gumption and Identifying Goals

“If you’ve accomplished every goal you’ve ever written down, you have no idea what you’re capable of,” Build-A-Bear Workshop CEO Sharon Price John says about climbing toward your full potential and enjoying the twists and turns along the way. Price John took the stage at the 2023 Women Leading Travel & Hospitality Summit, hosted by...

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How Crocs and Claire's Became Cool Again

Anyone in retail knows that brands sometimes have to reinvent themselves in order to remain relevant and — for lack of a better word — “cool” to consumers. At the National Retail Federation’s Big Show two weeks ago, executives from two well-known brands, Claire’s and Crocs, shared how their companies overcame setbacks and charted a...

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