Suzanne Latimer is Vice President of The NPD Group’s Retail Business Group, leading a team that works with each retailer to inform their business strategies and empower them with a deeper understanding of market dynamics and opportunities. Since 2005, Latimer has partnered with retailers across various product categories and channels. She is dedicated to identifying solutions to address the business needs of the client, and passionate about developing new ways to engage with them.
Latimer has over 20 years of experience helping businesses understand retail strategy, customer insights, promotion effectiveness, and sales tracking. Before joining The NPD Group, she held various roles at Del Labs and Bookspan.