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Marlo Hovis

Marlo Hovis is the Founder as well as Chief Brand & Product Officer at HYPEACH, a Southern California-based apparel brand at the forefront of sustainable and purposeful fashion. With a vision rooted in innovative leadership, Marlo has steered HYPEACH to help transform the industry through a combination of creativity and environmental responsibility.

A passionate advocate for innovative yet mindful commerce, Marlo leverages her expertise in creative direction and product development to evolve fashion industry norms & practices. Prioritizing transparency and positive impact in every aspect of the business, her work not only appeals to a new generation of conscious consumers but also exemplifies how fashion can be a powerful force for good in the world.

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Intentional Gifting: The Thoughtful Trend Warming This Holiday Season

As retailers prepare for a slower holiday shopping season, one California brand is curating a different kind of growth — meaningful, mindful gifting with intention. As co-founder and CEO of eco-friendly apparel brand HYPEACH, I’m tuned into a growing consumer shift toward intentional purchases — gifts that are meaningful and do good for the planet....