Harry & David CMO Michelle Farabaugh on the Refresh of 100-Year-Old Brand Wolferman's Bakery
In this episode of Women in Retail Talks, Associate Content Editor Kristina Stidham speaks with Michelle Farabaugh, chief marketing officer at Harry & David, a gourmet food gifting and sharing brand that’s part of the 1-800-Flowers.com family of brands. Listen in as Farabaugh discusses Wolferman’s, a Harry & David brand, and its recent repositioning to...
