As Brightland’s first Director of Brand Marketing, you will lead our brand on several key initiatives, refine and evangelize our brand. You will be responsible for setting the strategy and building the team that will own growing awareness of Brightland through PR, media and brand partnerships, social media, community programs and integrated campaigns. You will develop Brightland’s monthly marketing/content calendar, build launch campaigns for new products/partnerships, inject newness into Brightland’s marketing on an ongoing basis, and help to shepard the Brightland brand voice across mediums. The ideal candidate has experience in a start-up environment, developing a brand strategy from scratch, and prior experience at omnichannel and direct to consumer companies through periods of significant growth and scale.
The Communications Director will set and execute MPM’s external communications strategy, working across the entire communication portfolio, with an emphasis on media relations. The Director is responsible for developing all messaging for the organization, and leading executive thought leadership such as op-eds, talking points, and social media. In addition, the Communications Director will be responsible for overseeing the social media lead’s work creating and growing MPM’s social media presence.
Jennifer DiPasquale, Women in Retail Leadership Circle’s (WIRLC) president and co-founder, recently joined Angela Stephens on the Re-Focus Podcast to discuss the challenges women in retail are currently facing, the goals of WIRLC and how it can help address those challenges, the types of employees that retail organizations are looking for, and how she balances...
As part of Women in Retail Leadership Circle’s 2022 Top Women in Retail report, which features in-depth interviews with leading female execs from across the industry, we asked honorees to describe a risk they’ve taken in their career and how it paid off. Here are a few of their insightful responses. “One of my biggest...
Amid a global talent shortage, a new Korn Ferry rewards survey shows that leaders are looking beyond compensation to other forms of recognition as a means to attract and retain employees. The global survey found that company leaders are searching for ways to establish deeper connections with their workers and provide them with more opportunities for...
As the Director, North America Ecommerce, you will lead and drive the growth and development of a critical brand and sales channel for Brooks Running. BrooksRunning.com is the epicenter of our brand where we cohesively share our brand, product and technology stories as well as connect with and build relationships with our runners. This role will the strategic vision and roadmap for our direct-to-runner experiences including our website, mobile experiences and other digital touchpoints where runner, brand and commerce connect. While the emphasis is on the North American markets, you will provide leadership and partnership to other regions where Brooks operates. This role is key in representing the runner experience in digital in all areas ranging from brand engagement to product sell-through to post-purchase engagement and after-care.
Crocs is built on inherent simplicity and people-purposed, imaginative innovation. Our culture thrives with those who can think big, act fast and collaborate with ease. We’re looking for an Associate Designer, Consumer + Trend to join us in carrying out the vision for our future; to encourage, conceptualize and build. As the Associate Designer, Consumer + Trend, you will join a team working on the creation of consumer centric trend concepts and insight that will fuel the design and wider teams as they build product and strategies across the global energy landscape. You’ll be icon obsessed and share our passion for molded innovation! You thrive working with a dynamic, fast-paced, forward-thinking team who is passionate about culture and understand how music, art, fashion, and street culture collide. You obsess aesthetics and present with a unique and compelling point of view. You love to travel and are curious about the world around you.
Crocs is seeking an innovative leader to be accountable for crafting, implementing, and improving our product operations strategy. The Senior Director, Product Operations & Strategy will drive Crocs’ end-to-end product ops strategy and product creation calendar in alignment with our values of Inherent Simplicity and People-Purposed Design. This leader will also be responsible for advising product innovation and assortment strategies, driving toward KPIs in the product lifecycle, and analyzing consumer and trend insights.
Crocs is seeking a dynamic leader to serve as the primary strategist behind our brand partnerships, collaborations, and licensed products. You are passionate about leading this team to help build more Crocs Fans worldwide, growing our brand relevance and buzz by employing merchandising strategies. This person will develop a team of merchants dedicated to these exciting areas of our business. This role will serve as a substantial part of our Global Product & Merchandising team, but also as a highly visible cross-functional leader.
Crocs' VP, Americas Marketing will act as the head of Marketing for the US and Canada. The position will build a consumer-led strategy to evolve the brand position as the go-to comfort footwear brand that enables self-expression and deepens consumer connectivity in the Americas market. It will improve the consumer journey with cohesive storytelling, expand digital touch points, diversify physical experiences, and drive retention and dedication. This role acts as the voice of the consumer, translates global strategy into regional brand strategy activation, and leads coordinated marketing planning for the region. You will be responsible for the regional omni-channel marketing planning and strong Go-To-Market activation to deliver product launches and growth plans for the Americas region. The VP of Americas Marketing has a direct responsibility for regional Wholesale and Retail Marketing and scales global playbooks for in-region execution and optimization. This leader has critical influence over coordinated planning across all channels and collaborates closely with Global Marketing and Digital Commerce leaders for activations.
