To survive in today's economic climate, retailers must stay on the cutting edge of technology, business strategy, and more. This section is all about business strategy, with content focused on topics such as retail technology trends, retail and e-commerce marketing strategies, merchandising, omnichannel best practices, and more!
Agentic Commerce: From Brand Loyalty to Bot Logic looks at where Agentic AI technology sits in the current market from its adoption by consumers to its potential impact on retailers. It surveys: · How Agentic Commerce works and examples of how consumers are using it · Current consumer familiarity with AI and expected use of AI-assisted shopping · 4...
Hosted by Women in Retail Leadership Circle’s sister brand, Total Retail, Total Retail Talks is a podcast for retail executives who crave the knowledge and insights needed to stay successful in today’s fast-paced industry. In episode 484 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Leslie Marino, U.S. president, professional products division at L’Oreal, the...
In today’s fast-paced retail environment, digital solutions are redefining how supply chains operate, driving greater agility, transparency and efficiency. This topic was explored in a series of fireside chats during Total Retail Tech, held last month in Atlanta. (Total Retail is the sister brand of Women in Retail Leadership Circle.) In this session recording from...
In the race to advance retail and consumer engagement, location is more than a pin on a map — it’s a position within an ecosystem. For decades, executives making expansion or relocation decisions considered factors like tax incentives, foot traffic, supply chain access, and access to target markets. Those drivers still matter, however, for retailers...
Retail media networks (RMNs) are projected to generate $62 billion in ad spend this year. But behind the headline numbers, intensifying pressures and new competitors are forcing them to prove greater value. With rising ad costs and inconsistent insights, advertisers are questioning the return they get from media networks, while retailers push for deeper brand...
Retailers today are under more pressure than ever. Labor shortages are tightening staffing capacity, third-party vendor networks are growing increasingly complex, and compliance demands are rising in both volume and complexity. HR, finance and operations professionals without specialized compliance training are being asked to manage insurance verification, monitor documentation, and maintain audit readiness under tight...
Ongoing talks (and deadline extensions) surrounding TikTok’s potential U.S. ban continue to keep people on edge. Instagram revealed plans to create a separate app for its popular Reels feature. And Google is now indexing Instagram posts, like Reels or videos, that are relevant to a user’s search query. In short, short-form content’s influence can’t be...
Imagine a customer support agent who never sleeps, learns faster than any employee, and can juggle dozens of complex tasks at once. Sounds like science fiction, right? It’s not. Welcome to the world of agentic artificial intelligence — a new frontier in retail innovation. AI was a major theme at the NRF Big Show this...
We can see the future. You probably can see it too: technology. However, as artificial intelligence and other advances open new possibilities for building brand devotion, keeping human experience at the forefront is increasingly important. I’m highlighting five trends that will reverberate across the loyalty and customer experience (CX) landscape this year. Spoiler alert: Brands...
Two shoppers. Same fall launch. Very different outcomes. One walks into a store with generic music playing and static signage and leaves empty-handed. The other is welcomed by a curated seasonal playlist, dynamic displays featuring styling inspiration, and this season’s must-have boots. Guess which one stays longer, spends more and becomes a repeat customer. With...
