To help our readers and community adjust to this new normal during the COVID-19 pandemic, Women in Retail Leadership Circle has launched a video series called “Leadership in the New Normal,” which will feature interviews with executive coaches, life coaches, industry consultants, and retail marketers discussing how to lead successfully during a time of crisis such as this.

Mary Beth Ferrante is a mom of two and advocate for creating inclusive workplaces for parents. She’s the co-founder and CEO of WRK/360, a platform designed to retain and attract working parents by providing programming and personalized support for managers, teams and leaders. In this video, Ferrante discusses how to manage working from home with kids during childcare disruptions due to the COVID-19 pandemic. She shares five key points and how to act on them to improve how your household manages potential full-time work with full-time parenting, including:

  1. Your Family Dynamic
  2. Making Work “Work”
  3. When the Second Shift Becomes the First
  4. All the Other Things
  5. Making Time for You

WRK/360 is offering several free resources for parents at this time, including:

  • On-demand COVID mini-webinar, discussing planning for maternal/paternal leave, returning to work, and working from home with kids
  • Downloadable guide for dual career couples navigating work and care
  • 20 percent off all training courses by using the code “WIR20”

To contact Mary Beth Ferrante and learn more about WRK/360, visit wrk360.com.

To watch the rest of the “Leadership in the New Normal” video series, featuring topics like communications, crisis management, and professional development, click here.