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Entrepreneurship

Have an idea that you want to transform into a startup company? The content featured in this category offers you the opportunity to learn about the stories of how women design, launch and run their own businesses. Get tips, actionable advice, and other valuable information from women who have been there and done that, helping to turn your dream into a reality.

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Think Local, Act Global: An Interview With Ann Wang of Enrou

Enrou is a central marketplace for fashionable products that empower communities around the world. In a retail environment that's dancing on the line of using charities as a marketing strategy and actually supporting them, enrou's business model is based solely on helping others. Which is probably why it won Forbe's 30 Under 30 $400,000 Pressure Cooker competition in Philadelphia last month. Twenty-three year old co-founder and CEO of enrou, Ann Wang, sat down with WIRLC to discuss the brand's mission and how it plans to expand it's impact over the next few years.

by Caitlin Sullivan
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Life Lessons From Diane von Furstenberg

Yesterday I attended a great conference, the OPEN for Women: CEO BootCamp, which was held in New York City. The event, hosted by American Express OPEN, the small business division of the financial services company, was designed to teach women entrepreneurs the fundamental pillars for successful ventures: confidence, competence and connections. A highlight of the...

by Melissa Campanelli
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Don't Fall Off the Glass Cliff

Much has been made about the lack of women in C-level positions at Fortune 500 companies — and in particular, retail companies. Less has been made about the fact that on the rare occasions women ascend to these top positions that they’re more likely to be fired than their male counterparts. The phenomenon has been termed the “glass cliff” by a pair of psychology professors — Michelle Ryan, Alexander Haslam — who did research on the subject.

by Joe Keenan
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Is Egg Freezing a Perk for You?

Earlier this month, news came out that two Silicon Valley giants, Apple and Facebook, offer women employees a game-changing perk: it will pay for them to freeze their eggs. Facebook recently began covering egg freezing, and Apple will start in January, spokespeople for the companies told NBC News. The companies offer egg-freezing coverage under slightly different terms: Apple covers employees’ costs — as well as the female partners of employees — under its fertility benefit, while Facebook covers it under its surrogacy benefit. Both companies will pay up to $20,000 in benefits.

by Melissa Campanelli
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Is a Tech Company and a Retail Startup One in the Same?

In today's evolving retail world, It seems the line between a start-up and a technology are blurred. "I think while there is a difference between a technology company and a start-up, we're a hybrid of both" said Hayley Barna, co-founder of Birchbox to a room full of entrepreneurs at Forbes 30 Under 30 Summit in Philadelphia last week.

by Caitlin Sullivan
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Container Store CEO: ‘Women Make Better Executives Than Men’

Kip Tindell, the founder, chairman and CEO of The Container Store, a company that sells storage and organization solutions, has been making some audacious statements as he promotes his new book, “Uncontainable: How Passion, Commitment, and Conscious Capitalism Built a Business Where Everyone Thrives.” Among them: that women make better executives than men. With roughly...

by Joe Keenan
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