In this episode of Women in Retail Talks, Women in Retail Leadership Circle Co-Founder Melissa Campanelli chats with Ambika Singh, founder and chief bosslady at Armoire, a personalized and curated rental fashion service. Listen in as Singh explains how Armoire provides rental pieces to women, offering a true “wardrobe as service” experience. Singh shares some of the retailer and consumer trends she’s noticed emerging in the industry, how that drove her to start Armoire, and how the brand thinks about “purposeful consumption.” In addition, Singh discusses how the clothing rental industry promotes sustainability in the retail supply chain, and how she believes Armoire is impacting the utilization of clothing by extending it to its full lifetime and preventing apparel from ending up in landfills. She explains how the company maintains clothing quality throughout the rental process by sourcing items made with durable materials. Lastly, Singh talks about the female-founded brands that Armoire partners with, what she thinks is next for the clothing rental industry, and how the company plans to grow in the future.

Ambika Singh is currently on the journey of a lifetime, helping to revolutionize the way women dress. A graduate of Dartmouth College and the Massachusetts Institute of Technology’s Sloan School, Ambika works to make women’s lives a bit easier with Seattle-based startup, high-tech, high-touch company Armoire, which offers a true “wardrobe as service” experience. Passionate, upbeat and success-driven, Ambika has worked across diverse contexts in organizations both small and large, with roles in marketing, business development, product management, SEO, and social media. Additionally, she played a key role in the creation of internet startups and, as well as two major Microsoft product launches: Internet Explorer 8 and Windows 7. This past year, Ambika was featured on the Puget Sound Business Journal’s 40 Under 40 list, in The Seattle Times, and was invited to speak at, Microsoft, American Express, Harvard Business School, MIT, and the University of Washington Foster School of Business.

Date: February 25, 2020

Credits: Ambika Singh

Duration: 13:48