How Lisa Collier Combines Her Passion for Sports, Product and Giving Back at Under Armour
In this episode of Women in Retail Talks, Women in Retail Leadership Circle Co-Founder Melissa Campanelli interviews Lisa Collier, chief product officer at Under Armour, a leading inventor, marketer, and distributor of branded athletic performance apparel, footwear, and accessories. Listen in as Collier discusses why she jumped at the opportunity to join the company in the midst of the COVID-19 pandemic (1:13), the goals she’s working on right now at Under Armour (3:06), how she keeps her team motivated and engaged (6:20).
She shares how both receiving and giving mentorship has impacted her career (7:56), her nonprofit work as a board member of Soles4Soles (10:00), and what she’s most excited about in the world of retail right now (14:03). This interview was recorded live at Shoptalk 2023 in Las Vegas.
Collier has been chief product officer at Under Armour since April 2020. In this role she has oversight of the company’s product, merchandising, design and innovation functions. Ms. Collier has more than 30 years of experience across global brand leadership, product development, supply chain and merchandising. Prior to joining Under Armour, Ms. Collier served as president, CEO and chairman of NYDJ (Not Your Daughter’s Jeans) from June 2016 to January 2020. Previous to that, she held various positions over her 13-year career at Levi Strauss & Company. Earlier in her career, Ms. Collier served in various roles at Sunrise Brands (formerly Tarrant Apparel Group) and The Limited. She began her career in retail and apparel at Hess’s Department Store and is a graduate of the Art Institute of Pittsburgh.
Collier is a board member of Soles4Soles, a nonprofit that turns unwanted shoes and clothing into opportunity, by keeping them from going to waste and putting them to good use – providing relief, creating jobs and empowering people to break the cycle of poverty. Ms. Collier and her husband reside in Owings Mills, MD and have two college age daughters. She’s an avid stand up paddleboarder and loves to spend time with her family and their trio of Labrador Retrievers.
Date: April 18, 2023
Credits: Lisa Collier
Duration: 15:31
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