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3 Ways Retailers Win Big by Investing in Relevance

In the world of retail, personalization and relevance are dominating conversations. But what exactly do these buzzwords mean? And how can marketers leverage these trends to improve the customer experience and set themselves up for long-term success? Retailers today are increasingly focused on tapping into personalization and relevance — two distinct strategies for improving the...

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How Female Leaders Can Leverage the Power of Mentorship Programs

For the past two years, business leaders have struggled with low employee engagement, low productivity rates and general discontent among workers. Research by CNBC and SurveyMonkey found that 91 percent of workers with a mentor feel satisfied with their jobs, an increase of more than 20 percent over those without one. The same study found that...

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Introducing the 2024 Women in Retail Leadership Summit Coaching Team

Women in Retail Leadership Circle is super excited about the upcoming Women in Retail Leadership Summit, taking place at the Ritz-Carlton Amelia Island April 29-May 1. While attendees can experience amazing speakers, fun pop-up shops, morning yoga, and more, one of my favorite parts of the event is our Coaches Corner, which enables attendees to schedule...

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Innovative Products Position Bath & Body Works for Success

Gina Boswell joined Bath & Body Works as CEO a little more than a year ago. During that time she has worked to evolve the business into the global fragrance and body care leader, leaning on the brand’s extensive reach and loyal customer base. In fact, Bath & Body Works’ products are in nearly 40...

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Meet the 2024 Top Women in Retail

We are thrilled to announce the publication of our 14th annual Top Women in Retail report. That is SO MANY women in the industry having an incredible, meaningful impact. Like in years past, the 2024 edition of this report features a who’s who in the retail industry. Honorees, who were nominated by Women in Retail...

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How This Female Entrepreneur Took on the 'Boys' Club' With Zero-Proof Mocktails

During Women’s History Month, Women in Retail Leadership Circle (WIRLC) is highlighting female entrepreneurs who are making history today in the world of retail. The final installment in this weekly series is an interview with Laura Taylor, founder of the zero-percent alcohol company Mingle Mocktails, which creates sparkling mocktails. Taylor founded the company in 2017 and...

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Key Questions for CEOs Prior to Aligning Personal and Business Brands

In examining the integration of personal and business brands, it’s crucial to recognize three distinct types of CEOs, each with unique approaches. Having assumed the role of the second type of CEO, I can provide insights within this category. Here are the three CEO types: the namesake CEO; the non-namesake CEO who is open to...

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JIGGY Founder Kaylin Marcotte Shares Her Startup Journey

During Women’s History Month, Women in Retail Leadership Circle (WIRLC) is highlighting female entrepreneurs who are making history today in the world of retail. The third installment in this series is an interview with Kaylin Marcotte, founder of JIGGY, which sells puzzles that highlight art made by emerging female artists. Inner Circle: What challenges did you...

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