To survive in today's economic climate, retailers must stay on the cutting edge of technology, business strategy, and more. This section is all about business strategy, with content focused on topics such as retail technology trends, retail and e-commerce marketing strategies, merchandising, omnichannel best practices, and more!
As artificial intelligence-powered search and discovery platforms reshape how consumers find and evaluate products, retailers and brands are being forced to rethink not just their marketing tactics but their entire digital strategy. At Shoptalk in Las Vegas last month, Lauren Price, senior vice president of marketing at COS, and Kelly Shah-McDonnell, vice president of global...
How retailers can provide a best-in-class customer experience via a unified commerce model — and what that means for the bottom line. Retail organizations are being transformed for an evolving and competitive market. Consumers expect seamless, immediate and personalized experiences across every touchpoint with retailers, whether online, in-store, app, social media, AI platforms, etc. The...
Performance brands didn’t just grow the apparel market, they reshaped it. But the brands taking market share didn’t win on footprint alone. They started with desirable product, built brand heat and digital demand, and then operationalized stores at scale, recognizing that cross-functional strategy to execution and strong IRL experience models are not legacy models but...
Hosted by Women in Retail Leadership Circle’s sister brand, Total Retail, Total Retail Talks is a podcast for retail executives who crave the knowledge and insights needed to stay successful in today’s fast-paced industry. In episode 503 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Marianna Sachse, founder and CEO of Jackalo, the first circular...
As domestic markets mature and competition intensifies, retailers are increasingly looking beyond their home borders for growth. Cross-border e-commerce is no longer reserved for enterprise brands with unlimited budgets. It has become a viable and strategic expansion path for retailers of all sizes. In fact, global retail e-commerce sales are forecast to reach $6.8 trillion...
In this episode of Women in Retail Talks, Women in Retail Leadership Circle Managing Editor Marie Albiges interviews Meghan Knoll, chief experience officer (CXO) at BARK, the leading global omnichannel dog brand known for its monthly subscription, BarkBox. Knoll provides an overview of her primary responsibilities as CXO, a few learnings from building the BARK business to where it is today, how she empowers her team to be innovative, her push-pull approach to work-life imbalance, and more.
Duration: 40:09
What happens online doesn’t stay online. Advertised price volatility, unauthorized sellers, and marketplace inaccuracies no longer exist in a digital silo. They ripple outward, affecting retail conversations, partner confidence, and customer perception. What begins as a marketplace listing issue quickly becomes an enterprise problem. Many brands feel the impact but struggle to quantify it, resulting...
Today’s retail executives are no stranger to supply chain disruptions and consumer behavior shifts. Vivian Weng, brand president of ColourPop, addressed how the cosmetics brand is navigating these fluctuations during a panel discussion at the 2025 Women in Retail On the Road: Los Angeles event this past fall. Shoppers have changed how they consume content...
In this episode of Women in Retail Talks, Women in Retail Leadership Circle Managing Editor Marie Albiges interviews Katie Wagner, chief commercial officer at TOMS, a Certified B Corporation global lifestyle brand known for its iconic shoes and giving model. Listen in as Wagner reflects on the first 20 years of the TOMS brand; balancing its iconic heritage with a brand refresh; lessons learned from her time at Crocs; creating a culture of curiosity; and more.
Duration: 36:46
For CEOs navigating today’s attention economy, the challenge isn’t product — it’s visibility. In a marketplace increasingly dominated by those with the largest marketing budgets, emerging and midsized brands often struggle to compete for exposure. That imbalance is what led Misti Blasko, CEO of ABLE and Women in Retail Leadership Circle advisory board member, to...
