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Business Strategy

To survive in today's economic climate, retailers must stay on the cutting edge of technology, business strategy, and more. This section is all about business strategy, with content focused on topics such as retail technology trends, retail and e-commerce marketing strategies, merchandising, omnichannel best practices, and more!

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Recovery Readiness: Restoring Retail Confidence

As retailers and landlords prepare to re-engage customers, communicating safety, building confidence, and enticing consumers are paramount steps. Retailers will need to control every aspect of the store environment, and plan, in detail, the consumer experience and journey in-store.

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Recovery Readiness: Industrial Solutions

As we move toward recovery, companies that halted operations due to shelter-in-place orders will soon face a new challenge — maintaining social distancing guidelines in manufacturing and distribution center environments. To that end, a panel of experts and specialists in the logistics, industrial and production sectors have come together to share experiences and industry knowledge to create this open document of international best practices.

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The Safe 6: Workplace Readiness Essentials

The migration from furloughed and work-from-home (WFH) workforces back to places of business will look different for every organization. How can real estate owners most effectively prepare their assets for the return of building occupants? And how can employers make sure they're prepared to receive their workforce — and make sure their employees are prepared?

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Crate and Barrel CEO Neela Montgomery on Leading During COVID-19

During the Women in Retail and Total Retail Virtual Exchange, held on April 28, Neela Montgomery, CEO of Crate and Barrel, participated in a live interview that touched on a wide-range topics, including everything from the furniture and home decor retailer’s plans for reopening its brick-and-mortar stores to how its marketing strategy has evolved during this...

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Communicating During COVID-19

This is an unprecedented time for which even the most diligent businesses couldn’t prepare. Fear and confusion are rampant. That is why, in the face of the COVID-19 pandemic, your communications strategy is more critical than ever. While we’re still in this daily routine of Zoom calls, dogs barking in the background, and the development...

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The Cost of 'Free' Returns

In 2018, Americans returned $400 billion worth of clothing purchases to retailers. That number was up 53 percent from 2015, and it’s continuing to grow. For businesses that sell clothing online, it’s a chicken-and-egg problem. Consumers generally won’t trust an online purchase unless they know they can return the garment for a refund. Returns are...

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