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Entrepreneurship

Have an idea that you want to transform into a startup company? The content featured in this category offers you the opportunity to learn about the stories of how women design, launch and run their own businesses. Get tips, actionable advice, and other valuable information from women who have been there and done that, helping to turn your dream into a reality.

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Nike Wins by Playing Like a Girl

A few weeks ago, Andy Benoit, a Sports Illustrated contributing writer, tweeted that women’s sports in general aren’t worth watching. Millions and millions of viewers, Carli Lloyd’s hat trick and a World Cup championship later, I’m willing to bet Benoit’s googling a remedy for “foot in mouth” syndrome. Last Sunday’s FIFA Women’s World Cup championship...

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ICYMI: Buh-Bye Bubble Wrap

And now for some sad news: Bubble wrap, the packaging material popular with shippers and toddlers alike, is losing its pop. According to a July 1 article in the The Wall Street Journal, Sealed Air Corp., the original seller of bubble wrap since 1960, is rolling out a revamped version of its signature product. Dubbed...

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What Sheryl Sandberg is Telling the Next Generation of Retail Leaders

Having just emerged from graduation season, there’s an influx of young people entering the workforce and getting their first taste of the “real world.” Before they left the havens of their college campuses, however, they were imparted with words of wisdom from esteemed commencement speakers at their graduation ceremonies. There aren’t many names that get...

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The $100B Holiday You’re Likely Ignoring

How is the holiday rush going for you so far? What holiday rush, you ask. It’s July 1, nearly six months before Santa makes his triumphant appearance. Kids are out of school, summer vacations are ongoing and barbecues are a weekend staple. While all that may be the case for you, there’s a large segment...

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BaubleBar Goes Brick-and-Mortar

An increasing number of e-tailers are putting down brick-and-mortar roots with "webrooms." Most recently, online jewelry brand and WIRLC favorite BaubleBar announced it's joined the likes of fellow formerly online-only brands Blue Nile, Bonobos, Warby Parker and Birchbox in opening a brick-and-mortar store. BaubleBar's first storefront is in Long Island's Roosevelt Field Mall.

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Want to Launch Your Startup Business? Move to Brooklyn

Brooklyn is the national front-runner for for women-led startups, with 28 percent, 33 businesses in total, reporting to have at least one woman founder. Brooklyn is quickly outpacing other tech-centric cities such as San Francisco (16 percent of startups have at least one woman founder) and Palo Alto, Calif. (12 percent). With companies such as Etsy, MakerBot and Kickstarter all calling Brooklyn home, it's really not surprising. So, why Brooklyn?

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Women Rise to the Top of Retail Ranks

In what’s hopefully just a precursor to future career advancement opportunities, last week featured the promotions of several women to C-level positions at leading retail brands. Here’s summary of what occurred: Kelly Cook was named the new chief marketing officer at Kmart, where she will replace Andrew Stein, who exited the role to join Big...

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