Kristina Stidham is the digital content director at Women in Retail Leadership Circle and sister brands Total Retail and Women Leading Travel & Hospitality at NAPCO Media. She is passionate about digital media and handles video, podcast and virtual event production for all brands. You can often find her at WIRLC, TR, WLT&H or industry events with her camera and podcasting equipment—or at home on Zoom—recording interviews with thought leaders and business executives.
Kristina holds a B.A. in Media Studies and Production from the Temple University Klein College of Media and Communication in Philadelphia. Go Owls! When she's not in the office, she loves to go on long walks, sing around the house, hangout with her family and two pet guinea pigs, and travel to new places.
In this episode of Women in Retail Talks, Women in Retail Leadership Circle Digital Content Director Kristina Stidham interviews LaToya Williams-Belfort, executive director of the 15 Percent Pledge, a nonprofit advocacy group created with the goal of advocating for and supporting Black-owned businesses and Black entrepreneurs. Williams-Belfort shares how retailers can start making changes that advance Black prosperity as well as why she believes equity is simply good business.
Duration: 23:22
After a tumultuous year of racial injustice protests, heated political climates, and Black-owned businesses in particular shuttering due to the COVID-19 pandemic, this year’s Black History Month feels more important than ever. It’s a reminder to always lift up, listen to, celebrate and stand with the Black men and women in our lives, not just...
Margot Bloomstein, principal of Appropriate, Inc., and author of “Trustworthy: How the Smartest Brands Beat Cynicism and Bridge the Trust Gap,” believes that cynicism is cheap, hope takes work, and trust bridges the distance between them. In this video, Bloomstein discusses the unique opportunities that brand and retail marketers and content strategists have to foster...
In this episode of Women in Retail Talks, Women in Retail Leadership Circle Digital Content Manager Kristina Stidham interviews Meagen Johnson, vice president of marketing at Jane, a boutique marketplace. Johnson discusses the success Jane experienced from leaning into affiliate and influencer programs during the COVID-19 pandemic, how mentorship has played a role in her professional career, why she loves mentoring younger professionals to foster their future-forward career development, and more.
Duration: 21:31
In this episode of Women in Retail Talks, Women in Retail Leadership Circle Digital Content Manager Kristina Stidham interviews Mei Xu, founder and CEO of Yes She May, an e-commerce marketplace empowering female entrepreneurs. Xu discusses her career in retail, her inspiration to launch the online marketplace, and how Yes She May curates the female-owned brands featured on its site.
Duration: 24:36
Women in Retail Leadership Circle (WIRLC) is thrilled to announce the launch of its new sister brand, Women Leading Travel & Hospitality, a membership-based association that connects executive women across all sectors of the travel and hospitality industry. Following continued year-over-year growth of WIRLC, we recognized the opportunity to establish a professional community in the...
A hyperfocus on the customer was essential to retailers’ survival in 2020, as COVID-19 pandemic lockdowns kept consumers in their homes and shopping behavior drastically shifted. In this video clip from the December 2020 Women in Retail and Total Retail Virtual Exchange, Jennifer Downes, chief marketing officer, WW eCommerce at Lenovo, discusses how the consumer...
In this episode of Women in Retail Talks, guest host Andrea Syverson, president of IER Partners, interviews Margaret Moraskie, CEO of Levenger Company (and Women in Retail Leadership Circle Advisory Board member). Listen in as Moraskie discusses her transition to CEO during the COVID-19 pandemic, what she's most excited for in her new role, and Levenger's philosophy that its customers are changing the world.
Duration: 19:11
The final Women in Retail and Total Retail Virtual Exchange event of 2020 is happening live on Wed., Dec. 16 at 11:00 a.m. ET! This month’s lineup of retail speakers will discuss everything from leadership tips, to how to deal with holiday supply chain stress, to digital transformation initiatives for the new year, among many...
Work-life balance and work-life harmony are not the same thing. In part two of this video series, Blake Schofield, former corporate executive and founder and CEO of Connections Illuminated, shares tips for managing stress in the workplace with a specific focus on the retail industry. She explains how retail leaders can create positive change, reduce...
Apple Podcasts
Spotify
YouTube Music
Amazon Music
Pandora