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Kristina Stidham

Kristina Stidham is the digital content director at Women in Retail Leadership Circle and sister brands Total Retail and Women Leading Travel & Hospitality at NAPCO Media. She is passionate about digital media and handles video, podcast and virtual event production for all brands. You can often find her at WIRLC, TR, WLT&H or industry events with her camera and podcasting equipment⁠—or at home on Zoom⁠—recording interviews with thought leaders and business executives.

Kristina holds a B.A. in Media Studies and Production from the Temple University Klein College of Media and Communication in Philadelphia. Go Owls! When she's not in the office, she loves to go on long walks, sing around the house, hangout with her family and two pet guinea pigs, and travel to new places.

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Swiminista's Founder on Ensuring a Delightful Swimsuit Shopping Experience

In this episode of Women in Retail Talks, Women in Retail Leadership Circle Senior Content Strategist Ashley Chiaradio interviews Andréa Bernholtz, founder, CEO and design director of Swiminista, an eco-minded luxury swimwear brand. Listen in as Bernholtz discusses what inspired her to found Swiminista, why creating adjustable and eco-friendly swimsuits was so important to her, the brand's Try At Home purchase option, and more.

Duration: 16:57
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Brand Experience Expert Katie Mares on Elevating the Female Buying Journey

In this episode of Women in Retail Talks, Women in Retail Leadership Circle Senior Content Strategist Ashley Chiaradio interviews brand experience expert Katie Mares about the buying power of women. Listen in as Mares discusses her upcoming new book, "Earning Her Business," and how retailers can capitalize on the way women emotionally connect with both the product and brand experience.

Duration: 19:32
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All-Female Speaker Lineup Highlights August's Virtual Exchange

During the past four months, Women in Retail Leadership Circle has hosted monthly Women in Retail and Total Retail Virtual Exchange events alongside its sister brand, Total Retail. These virtual events have brought together top retail thought leaders, executives and analysts to share insights and knowledge with our community during live, interactive discussions. We’ve had...

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FabFitFun's Founder on How to Keep Your Team Motivated During a Crisis

During our July installment of the Women in Retail and Total Retail Virtual Exchange, Katie Echevarria Rosen Kitchens, co-founder and editor-in-chief of FabFitFun, a lifestyle membership platform designed to inspire women to lead happier, healthier lives through product and brand discovery, participated in a discussion with Melissa Campanelli, co-founder of Women in Retail Leadership Circle...

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Fair Harbor Co-Founder on Bootstrapping and Being Confident in Yourself

In this episode of Women in Retail Talks, Women in Retail Leadership Circle Digital Content Manager Kristina Stidham interviews Caroline Danehy, co-founder and chief creative officer of Fair Harbor, a New York City-based sustainable swimwear company that makes swim shorts from recycled plastic bottles. Listen in as Danehy discusses her young career, the inspiration behind co-founding Fair Harbor alongside her brother, and the company's focus on sustainability.

Duration: 18:25
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Ulta Beauty's Chief Merchant on Delivering Transparency With the Conscious Beauty Initiative

In this episode of Women in Retail Talks, Women in Retail Leadership Circle Co-Founder Melissa Campanelli interviews Monica Arnaudo, chief merchandising officer at Ulta Beauty, the largest U.S. cosmetics, fragrance, skincare, and beauty gifts retailer. Listen in as Arnaudo discusses the launch of the retailer's Conscious Beauty initiative, and what the program means for Ulta and its customers.

Duration: 20:55
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In Case You Missed it: Lovevery Co-Founder Talks Educational Play Essentials, Subscriptions and More

In this episode of Women in Retail Talks, Women in Retail Leadership Circle Digital Content Manager Kristina Stidham interviews Jessica Rolph, co-founder and CEO of Lovevery, the award-winning play essentials company. Listen in as Rolph shares her career background, including previously co-founding organic kid's food brand Happy Family, and what lead her to start Lovevery. She discusses the extensive research behind each product sold at Lovevery, how learning and mental development are essential to the brand's products, and why offering a subscription model makes sense for the company.

Duration: 19:36
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Looking Ahead

It is with heavy hearts that we announce to our community the cancellation of this year’s Women in Retail Leadership Summit (scheduled for Oct. 12-14) due to the COVID-19 pandemic. Our disappointment runs deep, as it’s the first time that we’ve had to cancel the Summit. However, the safety of our attendees, sponsors, and team...

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Simple Health's CEO on How COVID-19 is Reshaping the Birth Control Landscape

In this episode of Women in Retail Talks, Women in Retail Leadership Circle Digital Content Manager Kristina Stidham interviews Carrie SiuButt, CEO of Simple Health, an online birth control prescriber. SiuButt explains the ways that the coronavirus pandemic has disrupted women’s health, how Simple Health has experienced a huge increase in online birth control orders during the crisis, and the other trends she's seeing in this sector.

Duration: 22:59
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