I can’t believe that we’re already in the middle of our third week of our month-long virtual event, Women in Retail Leadership Days! We hope you’ve tuned in to enjoy all of the content produced so far. I thought I would use this space today to let you know what we have in store for...
Forbes recently published its America’s Best Employers for Women 2020 list. For its third annual ranking, Forbes partnered with market research firm Statista, surveying 75,000 Americans, including 45,000 women, working for businesses that staff more than 1,000 employees. The respondents worked in more than 31 industries, and were asked to share their opinion on their...
We’re in the midst of our second week of the Women in Retail Leadership Days virtual experience, and we hope you’re enjoying all of the content produced so far. That said, we still have many exciting sessions scheduled for the rest of the week that we hope you’re able to join us for. The theme...
Tomorrow, Oct. 1, begins our inaugural Women in Retail Leadership Days virtual event! In case you aren’t aware, Women in Retail Leadership Days is one-of-a-kind virtual event designed specifically for women leaders at top retailers and brands. The virtual event runs throughout October. The Women in Retail Leadership Circle team strategically designed Leadership Days to...
Leigha Dunbar (Gray) is director, category management at The Vitamin Shoppe. She has been in the retail industry for almost 20 years, and is about to celebrate her one-year anniversary as a Women in Retail Leadership Circle member! We asked Leigha some rapid-fire questions so you can get to know her better! What’s the best...
Tone of voice is the way that you communicate your message — it dictates the way that an audience interprets the words. And it’s a key part of your brand voice. Therefore, if you’re going to build a strong brand, tone matters. Here’s what else you need to know about tone, and crafting the best...
Last week Supreme Court Justice Ruth Bader Ginsburg passed away at 87 years old due to complications from metastatic cancer of the pancreas. RBG was the second woman ever appointed to the Supreme Court, and a history-making feminist who spent her entire career pioneering for gender equality. She accomplished so much for women’s rights during...
Amy Eshuys is the vice president/general merchandise manager at Christmas Tree Shops, a division of Bed, Bath & Beyond. She also has been a Women in Retail Leadership Circle member for almost one year. We asked Amy some rapid-fire questions so you can get to know her better! What’s the best book you’ve read recently?...
You’ve heard the old adage about walking a mile in someone else’s shoes. To be successful, marketers don’t have to walk in their customers’ shoes. They just have to put them on. Empathetic marketing may be a buzzword now, but it’s always been the key to acquiring and retaining loyal, satisfied customers. It revolves entirely...
Hello Women in Retail Leadership Circle members! We would love for you to join us this Thurs., Sept. 17 at 4:30 p.m. ET for our first-ever Women in Retail Leadership Circle Virtual Power Hour! Be sure to RSVP here. You’ll need to RSVP in order to access the platform. During this members-only event, you’ll get matched randomly with fellow members...