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Business Strategy

To survive in today's economic climate, retailers must stay on the cutting edge of technology, business strategy, and more. This section is all about business strategy, with content focused on topics such as retail technology trends, retail and e-commerce marketing strategies, merchandising, omnichannel best practices, and more!

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What Omnichannel Means to Jeweler Charles & Colvard

This content was originally published on Total Retail, sister brand of Women in Retail Leadership Circle, on Oct. 1.  Succeeding as an omnichannel retailer requires mastering a mix of people, process and technology that must all work seamlessly together. To win in this environment, retailers need to develop an omnichannel strategy, build high-performing teams, and make sure...

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Do You Have a Favorite Retail Technology Provider? Read On.

Women in Retail Leadership Circle (WIRLC) is excited to announce a new partnership with the Vendors in Partnership (VIP) Awards. The Awards, co-founded by retail strategist, community builder, and former COO and CIO in the retail industry Vicki Cantrell, were designed to acknowledge retail technology service providers’ contributions to the industry. Why did Vicki launch the VIP Awards program?...

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Lovesac Vice President Susan Beckett on Clean Data and Customer Relationships

This episode of Women in Retail Talks features an interview originally conducted by Women in Retail Leadership Circle’s sister brand, Total Retail, for its Total Retail Talks podcast. In the episode, Total Retail’s Executive Editor Joe Keenan interviews Susan Beckett, vice president, digital, direct and e-commerce at Lovesac, a furniture retailer known for creating bean bag chairs and adaptable...

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Inc.'s Top 100 Female Founders List

Last week, Inc. released its 2019 Female Founders 100 list, the second annual publishing of the report. The women on this year’s list are founders of their companies and are changing multiple industries, from fashion to science to fitness. Here are the women in retail who made this year’s list. Food Revolutionaries: Ariane Daguin, D’Artagnan: Her...

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A Q&A With Mary Beth Laughton, Sephora's EVP, Omni Retail

This episode of Women in Retail Talks features an interview originally conducted by Women in Retail Leadership Circle’s sister brand, Total Retail, for the Total Retail Talks podcast. In the episode, Total Retail’s Executive Editor Joe Keenan interviews Mary Beth Laughton, executive vice president of omni retail at Sephora, a global beauty retailer. Listen in as Laughton discusses Sephora’s...

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