In this episode of Women in Retail Talks, Women in Retail Leadership Circle Senior Content Strategist Ashley Chiaradio interviews Abby Morgan, co-founder and chief marketing officer of CUUP, a direct-to-consumer bra company focused on providing women with the essential bra. Listen in as Morgan discusses the inspiration behind launching the company, what makes CUUP bras different from competitors' products, and how the brand's BodyTalk™ platform is building a community of women supporting women.
Duration: 17:20
As the Director, Brand Marketing and Content, you will be part of the Brand Marketing team at Rejuvenation, working in our brand headquarters in Portland, OR. This team is responsible for all brand marketing work, which includes brand marketing, PR and events, social media, and editorial content. Our job is to drive this growing brand by building a customer base of consumers, trade and contract members, and influencers, with a consistent best-in-class brand presence across the marketplace.
The Director, Digital Marketing will oversee the Digital Marketing strategy and execution across all paid marketing and CRM channels for Anthropologie. Working within a dynamic, fast-paced, highly collaborative group, this person will be driven by ROI, to deliver traffic, revenue, and new customers to the brand. Working closely with external agencies and cross functional team members, s/he will be responsible for the day-to-day performance of digital marketing channels, inclusive of Paid Search, Paid Social, Email, Affiliate, SEO and Retargeting programs.
Anthropologie is looking for a Director of Marketing, overseeing brand marketing activations for Anthropologie Group and AnthroLiving. The ideal candidate is an experienced and highly creative marketer. This person will be responsible for leading and executing campaigns focused on building brand consideration, acquiring new customers, re-engaging lapsed customers and rightsizing our current customer base to drive future growth for Anthropologie.
Last week we shared with you four tips for virtual interviews, both for candidates hoping to land the job and interviewers with the hiring power. Congratulations! You’ve found the perfect candidate for the open position, had a successful virtual interview, and they’ve accepted your offer. Now, let’s look at six strategies you and your team...
Katie Whyde is the director, visual merchandising, for Evereve, a contemporary fashion and styling company for women. She also has been a Women in Retail Leadership Circle member for almost one year. We asked Katie some rapid-fire questions so you can get to know her better!
The Consumer Insights Analyst / Sr. Analyst at Stuart Weitzman (“SW”) will report to the Sr. Manager of Relational Marketing and Consumer Insights, and be responsible for overall analysis of the SW customer base, campaign and clienteling initiatives, as well as the development and analysis of key customer segments for the SW brand. The Analyst will be responsible for providing customer insights to support Marketing, E-commerce/Digital, Merchandising and Retail Stores teams in a new holistic 360 approach toward client engagement.
The Vice President, E-commerce and Digital Strategy will own and drive revenue and profitability for performance marketing driven e-commerce, with defined ROI growth targets via high-intensity analysis and portfolio management. As the head of both e-commerce and digital marketing, this leader will be responsible for all paid and owned/ organic marketing channels including paid search, paid social, organic search, display/programmatic, affiliate, and site experience/ CRO. The Vice President, E-commerce and Digital Strategy will use these channels to drive the acquisition, retention, and revenue goals for the company, while balancing both the ‘art and science’ or the ‘magic and logic’ of marketing. S/he will also own the site and user experience in partnership with our technology group with the support and outside partnerships where applicable. Additionally, s/he will support retail channels using digital tactics and techniques with best practices for omnichannel.
As a Senior Manager for Payments Risk Management you will be responsible for the end to end execution of Payments Risk Management in the defined region. The key focus of this role will be to drive Digital Business growth by developing and implementing new payments fraud initiatives, including but not limited to Risk Management Strategy ownership, Selection and Management of best in class fraud solutions and enhancing the global payments risk management process in key markets. A key lever to enable adidas’ future growth plans are excellent backend processes, with payments and risk management as core components.
KiwiCo is an innovative e-commerce company that sparks kids’ creativity and curiosity through offline and online materials and inspiration. Our core offering is a subscription service that delivers hands-on projects to kids of all ages. We're looking for an experienced merchandising manager to help us optimize our online store. The ideal candidate will be able to balance a strong operational system with a vision for evolving our offering in the future.
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